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About us

With over 40 years’ experience in the UK care market, the only home care brand with a Princess Royal Training Award for investing in franchisee success and offering the highest level of tailored business support, you can be confident you’re making the right choice when you start your business with Radfield.

Our expertise in the business of care; your opportunity

Radfield Home Care is a business built on a very clear sense of purpose. That purpose is the same today as it was more than 40 years ago when franchisors Alex Green and GP Dr Hannah MacKechnie’s parents first set up the Radfield business as a residential care home for the elderly in Shrewsbury, Shropshire.

As the world has changed in many ways since then, the business has continued to be a leader in home care innovation. Under the vision, passion and leadership of brother and sister Alex and Hannah, Radfield Home Care is now a fast-growing, home care business, operating nationally through a network of franchise partners and providing brilliant care and support to clients and their families every day.

National Office Support - Hannah

A family business and a franchise community that cares

“We love bringing new Franchise Partners on board because it’s like adding another member to our family. We’ve run local offices ourselves, so we know what it’s like and we know what it takes. If you’re approachable, enjoy meeting new people, a good listener and also willing to put yourself forward then we’d be very keen to hear from you.  As our franchise family grows so does the impact we have and that’s what makes it such an exciting opportunity.”

The history of Radfield

radfield care home kennedy road 1982

Radfield Residential Care

Our story begins when Alex and Hannah’s parents, Chris and John, set up and opened Radfield Residential Home on Kennedy Road, Shrewsbury.

Hannah & Alex

Franchisors careers

Hannah qualified as a doctor and then a GP, working across the UK and in New Zealand, while Alex worked in finance for companies such as HSBC and Halifax and a number of charitable organisations.

HWY Office Move

Radfield Home Care agency launch

Spotting a need for local, quality home care, Alex and Hannah set up the first Radfield Home Care office in Shrewsbury. Working out of the garage adjacent to the residential home in the great entrepreneurial tradition.

2014 shrewsbury mayor award

Shrewsbury Mayor’s Gold Courtesy Award 2014

Winning our first award was a proud moment for the whole team and recognition of Radfield’s achievements. We have since continued to consistently win awards for our service.

dawn phillips first franchise partner standing by a radfield home care car
June 2016

Launching our first franchises

Given our commitment to investing in local communities and workforces, it was a natural move to launch Radfield’s franchising operation and extend our services to other areas.

about us history shrewsbury care team
December 2016

Caring for our Carers pledgeTM launch

The introduction of our industry-leading Caring for our Carers pledge made it clear how important our people are and what we promised to do in order to support them in providing exceptional care to our clients across all our local offices.

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National franchise growth underway

By 2017 national expansion plans were in action and we had three more franchise branches on board; Havering & Brentwood, Herefordshire & South Shropshire, and Bexhill Hastings & Battle.

old franchise forum team

Our first Franchise Forum

In 2017 we hosted our first Franchise Forum, bringing together our franchise partners and National Office team to share ideas and unite our network under collective goals and initiatives.

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First UK Healthcare Certified B Corp

Radfield Home was the first Certified B Corp in the UK healthcare sector. This is a prestigious accolade to have achieved which is a kitemark of ethical business. B Corps are businesses who put people and the planet ahead of profits. This reflects our values at Radfield Home Care and how we value our people to achieve their potential.

Radfield Home Care National Office Team

Strengthening our National Office team

As our business continued to grow, we added a number of new members to our National Office team, bringing a range of expertise and experience to support the Radfield franchise network.

Alex & Hannah
April 2019

Head office move

We moved into our National Office in Shoplatch, Shrewsbury, where our franchise support team are based. The team increasingly spend time on the road meeting with our franchise partners around the country.

radfield home care emerging franchisor of the year 2019
June 2019

Emerging Franchisor
of the Year 2019

We were delighted to win a highly prestigious accolade; the British Franchise Association’s HSBC Emerging Franchisor of the Year 2019. Learn more.

presentation to franchise partners
July 2019

First data review calls

Enhancing the support provided for franchise partners, we introduced monthly Data Review calls. These calls allow us to directly address issues being faced by the office and assess performance figures in order to create an effective bespoke business strategy.

Franchise Forum
Feb 2020

First registered Care Manager forum

A natural next step from the Franchise Forum events was the introduction of a forum for Registered Care Managers. These educational forums support the network to provide exceptional levels of care and ensure we are united behind our mission.

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May 2020

First registered Care Managers surgery

Following on from the Registered Care Managers Forum we introduced surgery sessions. The sessions bring together the collective experience and training of the network to provide Care Managers with the training to approach their role with confidence.

franchise forum Nov 2021
Nov 2021

Expanded 2-day Franchise Forum

One day simply was not enough to cover everything we and our franchise partners wanted to discuss. Starting with the November 2021 forum we extended the event into a 2-day get together, packed with presentations, workshops and idea sharing.

stamford office team with outstanding rating
Sept 2021

Overall rated “Outstanding” for Stamford office

Radfield Home Care Stamford, Peterborough & Rutland achieved the coveted rating of “Outstanding” in their first-ever CQC inspection. Offices had received Outstanding ratings in specific performance areas but this was the first over Outstanding in the network and a phenomenal achievement. Learn more.

Radfield Home Care #BeThere
Feb 2022

New look, new website, same mission

In early 2022 we launched our fresh new logo, colours, website and Be There messaging. We are on a mission to help the nation age well by remaining connected to the things that matter the most to them. We do this by being there for our Care Professionals, for our clients, and for the wider community.

hannah and phil of radfield home care at home care awards 2022 with Response to the Coronavirus pandemic award
April 2022

Commended as “Best home care group or franchise network”

The Radfield Home Care network was recognised with high commendation as the “Best home care group or franchise network” at the Home Care Awards 2022. On the same night Radfield Home Care Stamford, Peterborough & Rutland office was recognised with a high commendation as the “Best start-up home care service or new franchisee,” and Radfield Home Care Wakefield & Dewsbury, was the overall winner in the “Response to the Coronavirus pandemic” category. Learn more.

Radfield Home Care Bexhill receive outstanding CQC rating
May 2022

Overall rated “Outstanding” for Bexhill Office

Radfield Home Care Bexhill, Hastings & Battle achieved the highest rating of “Outstanding” in their CQC inspection. This is a phenomenal achievement and a testament to both the Radfield Home Care model and the hard work of the Bexhill team, including award-winning registered care manager, Amy Hilton.

Radfield Home Care Power List 2022 Home Care Insights
August 2022

Both founders named on Home Care Insight Power List 2022

Founders and siblings, Dr Hannah MacKechnie & Alex Green were named on the Power List 2022 in the Business Executive and Care Innovators sections respectively. The Homecare Insight Power List 2022 is a lineup of the 30 biggest innovators, movers and shakers in the home care sector over the past year. Learn more.

Hannah MacKechnie, founder of Radfield Home Care receives award from Princess Anne
August 2022

Princess Royal Training Award 2022

In 2022 we won the prestigious Princess Royal Training Award for our Radfield Runway franchise partner onboarding. The awards recognise the very best training programmes across the country and put Radfield Home Care alongside giants such as JCB and Lloyds Bank. For more on the award.  Learn more…

employee survey results for the network infographic
October 2022

Employee satisfaction results

Our 2022 staff survey provided a fantastic overview of how our wonderful teams feel about working at Radfield Home Care. Of the 154 responses we had, an incredible 92% would recommend Radfield as a place to work.

Radfield Hoem Care conference 2022
December 2022

Inaugural Radfield Home Care Conference

An evolution of our forums, in 2022, we held our first network-wide conference for franchise partners & registered care managers. The two-day event was themed “Leading the Way” and was held at Crewe Hall. The agenda featured; workshops, Q&As, seminars, guest speakers, business presentations, and more.

armed forces covenant being signed by radfield home care
December 2022

Signing the Armed Forces Covenant

The Armed Forces Covenant is a pledge we committed to; promising to be respectful, supportive and fair to military personnel, veterans, and their families. We feel it is imperative that military personnel feel welcome and supported in the communities, economy and society they serve. For more on the covenant, Learn more…

Dr Hannah MacKechnie accepting the award for Most Outstanding Home Care Group or Franchise Network
March 2023

Most Outstanding Home Care Franchise Network 2023

We were humbled to be named as the Home Care Awards’ Most Outstanding Home Care Franchise Network 2023. Radfield took home a total of five awards on the night including best Training and Development, and best Team Support. Discover our award-winning franchise opportunities.

workbuzz 5 star franchisee satisfaction radfield home care
June 2023

5 Star Franchisee Satisfaction 2023

The Radfield Home Care franchise network is made of fantastic people working together to help make ageing a more enjoyable and rewarding process. It is a pleasure to receive such glowing feedback from these outstanding individuals which in 2023 earned Radfield a 5 Star Franchisee Satisfaction award from Workbuzz.

top 20 home care group award sixth consecutive year Radfield Home Care
July 2023

Six consecutive years of success

At Radfield Home Care, we are defined by our legacy, exceptional franchise training and commitment to quality. A key indicator of how well we support our offices to deliver exceptional care is the feedback we receive from clients, this is why we are enormously proud to have been recognised as a Top 20 Home Care Group for six consecutive years by review-aggregator, Homecare.co.uk.

Radfield Home Care are a BFA established BFA member
September 2023

BFA membership upgraded to Established

In recognition of the Radfield network growing throughout England to be a trusted voice in care and franchising, the British Franchise Association (BFA) upgraded our membership status from expanding to established. The BFA are the voice of ethical franchising in the UK and at Radfield we’re proud to have been a member for many years.

elite franchise 50 Radfield Home Care
December 2023

Elite Franchise Top 50 franchise opportunity

After a year of outstanding results at Radfield Home Care was announced as the 47th best UK franchise opportunity on the esteemed 2024 HSBC Elite Franchise Top 100 list. This positions Radfield Home Care as the top home care franchisor with less than 50 locations.

radfield home care franchise netwrok group photo 2021

Foundations for our franchising future

Radfield continues to grow and expand not only the network of franchise partners but also the impact our teams have in the communities in which they work. The business has made significant investments to support growth and set up success for the long term. Interested in joining? Get in touch.

A welcoming & friendly team

We believe exceptional care starts with exceptional people. That’s why our team is at the heart of everything we do. We’re proud to make it personal and be a bit different in the way we think and work.

Meet our team
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We’re the experts

We are the only home care brand with over 40 years’ family-run experience in the UK care market. We put all our experience and expertise to work for you and your business.

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We’re on your side

We understand, listen, and act as caring advocates, to support our Franchise Partners in building their own, successful businesses.

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We’re proud to care

We’re proud to stand out for the right reasons, by always pushing for the very best outcomes for every one of our individual Franchise Partners.

Our business model

Radfield is a franchise-led business, which means we are a network of locally-owned businesses, all sharing the same vision and commitment to providing the same exceptional levels of care and support.

We are proud to be a British business, born and bred in the UK. We’re family-owned with a strong ethical approach and a proven model that works. We’re proud of our history and we’re forward-thinking; innovating to lead the way and shape the future of home care.


Jess in meeting

Our awards